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Oakdale Confidential:
An As The World Turns Novel

Monday, April 24, 2006


I realize this blogger probably doesn't believe he is complimenting me or ATWT:

I'll tell you what it is: The most brilliant sales pitch in the history of publishing.... Talk about a built-in audience. I assume millions of people watch the show. And they all know that they will never really understand the storyline unless they get the book. Because the book is not "about" the soap opera. It's a character "on" the soap opera. It's a star. One you can buy and bring into your house. And maybe there will be a few thousand non-fans who buy the book and read it. Well, what show do you think they are going to start watching? God, it's a perfect storm. AWESOME.

But I'm taking it as a compliment, nonetheless. Because the above was exactly the pitch I made to Simon & Schuster and ATWT when I first proposed this project.

It's nice to be understood...


Sam said...

I am the guy who made that blog post. And let me just say that I did, in fact, mean it as a compliment. As someone who has written, marketed and sold a book (one that has turned maybe 1/1000 of the copies you have) I understand what a critical part of the business marketing is. This project struck me as a real stroke of genius--both for the writer and for fans of the show.

So... well done. Seriously.

12:52 PM  
Alina Adams said...

Thank you, Sam, I was tickled pink by how well you nailed the objectives of the project!

1:08 PM  

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